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Thinking about a career in television? Start by learning how the business really works. Television is changing rapidly. Streaming, digital media, automation, artificial intelligence, and new production technology are transforming the industry. Job titles are changing, responsibilities are being combined, and the path into the business isn't always as obvious as it once was. But opportunities are still there for people who know how to prepare for them. In 7 Keys to Success in a Changing Television Industry, veteran television Director Don Servais draws on more than 45 years in broadcasting to give students and aspiring television professionals a practical, behind-the-scenes look at the industry—and what it takes to get started. Servais began his career as a weekend radio disc jockey before moving into television as a camera operator. Four months later, he was directing newscasts. Over the decades that followed, he directed thousands of newscasts along with breaking news coverage, special programs, sports, lifestyle shows, and commercial productions. This book combines those firsthand experiences with advice and stories from television professionals across the country. You'll learn about the seven keys Servais believes can help you build a television career, including gaining real-world experience, developing relationships, strengthening your writing and communication skills, becoming more creative, and learning to adapt as the industry changes. You'll also get an inside look at the many jobs that make a television station work—from News, Production, Creative Services, Sales, and Engineering to digital and emerging positions. The book explains what these employees actually do, the skills employers are looking for, and how many traditional television jobs are evolving. And when you're ready to look for that first job, you'll find practical advice on résumés, demo reels and portfolios, job interviews, salaries, networking, internships, and where to look for opportunities. Along the way, television professionals share what they've learned from their own careers—the opportunities they found, the mistakes they made, the changes they've experienced, and the advice they would give someone entering the industry today. 7 Keys to Success in a Changing Television Industry isn't about preparing you for one job or teaching you one piece of equipment. Those things will change. It's about preparing you for a career in an industry that never stops changing.
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