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June 2024: CDK Global went dark. 15,000 dealerships paralyzed. $1 billion in losses. Three weeks of chaos.
The ransomware attack that crippled America's largest dealer management system provider wasn't a fluke—it was a preview. Auto dealerships have become prime targets for cybercriminals. Why? Because you're sitting on exactly what they want: Social Security numbers, bank account details, credit applications, driver's licenses, and employment records for thousands of customers.
The FTC knows it. That's why the Safeguards Rule compliance deadline has passed. The 30-day breach notification requirement is now in effect. And enforcement is ramping up—with penalties reaching $50,120 per violation, per day. One breach exposing 1,000 customers? That's $50 million in potential fines.
This is the complete FTC Safeguards Rule compliance guide written specifically for auto dealerships—in plain English, not IT jargon.
What You'll Get:
• The 90-Day Compliance Roadmap—week-by-week milestones to take your dealership from zero to fully compliant, with specific action items for each phase
• Every FTC requirement explained in dealership language—access controls, encryption, multi-factor authentication, penetration testing, and more, translated for GMs and controllers, not IT professionals
• Budget-conscious implementation strategies with real cost estimates for single-point stores, small dealer groups, and mid-size operations
• Ready-to-use templates—Written Information Security Program (WISP), incident response plan, vendor security questionnaires, employee training acknowledgments, and FTC breach notification forms
• Vendor management guidance including the critical lessons from CDK and June 2025 FTC clarifications on OEM data sharing relationships
• Employee training program that actually works—including how to run phishing simulations and reduce your biggest vulnerability: human error
• Incident response planning—exactly what to do in the first 24 hours of a breach, who to call, and how to meet notification deadlines
• What to do if the FTC investigates—the documentation that demonstrates good faith and the preparation that could save your dealership
Written For:
Dealer principals, general managers, controllers, office managers, and Qualified Individuals—the people the FTC holds responsible for protecting customer data and maintaining information security programs. Whether you're a single-point independent dealer or running a multi-rooftop franchise group, this book meets you where you are.
Why This Book Is Different:
Written after the CDK crisis by an industry insider who understands dealership operations. No generic small business advice. No thousand-page technical manuals. Every example is from a dealership—your DMS, your CRM, your F&I office. Every recommendation includes cost context for real-world budgets. Every requirement is connected to a specific action you can take this week.
Topics Covered:
GLBA compliance, Gramm-Leach-Bliley Act, risk assessment, data inventory, Written Information Security Program, access controls, multi-factor authentication, encryption standards, network segmentation, endpoint detection, employee cybersecurity training, phishing prevention, vendor risk management, third-party assessments, SOC 2 evaluation, continuous monitoring, penetration testing, vulnerability scanning, incident response, breach notification, state data breach laws, and FTC investigation preparation.
CDK proved no dealership is too small to be targeted. The FTC has proven no dealer is too small to be investigated.
Compliance isn't optional—but it is achievable. This book shows you how.
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